El Pasillo Market
Arte, Moda, Música, Tattoos y Más
In late 2023, I collaborated closely with Rayssa Vidal to shape the visual identity, promotion, and organization of El Pasillo Market—a pop-up event spotlighting independent artists, designers, vendors, tattoo artists, and tooth gem specialists, set to the unique soundscapes created by three different DJs. Our aim was to reflect the eclectic roots of the event’s conception, its celebration of bold and innovative expression, and its dedication to fostering collaboration among emerging creatives across Barcelona’s artistic, fashion, music, and design landscapes.
Crafting the El Pasillo’s identity was a multi-step process, beginning with coming up with a name that resounded poetically with the ideation of the event. This continued with the development of a distinctive logo and visual system, as well as the Art Direction of promotional photoshoots and social media content.
The event ultimately drew in a vibrant crowd of hundreds of people, converging in a picturesque space in Poble Sec to celebrate the creative offerings of Barcelona.
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Art Direction & Creative Direction: Rayssa Vidal, Hannah Nishat Botero
Graphic Design & Photography: Hannah Nishat Botero
Styling: Rayssa Vidal
Production: Rayssa Vidal
Event Planning: Rayssa Vidal